2016 is officially upon us and as they do every year church website trends continue to evolve. For most churches the lifespan of a website is three to four years. This means that the websites we built in 2013 are coming up on the end or their lifespan. A church’s website is the first impression for nearly everyone who visits your church. Your visitors will make assumptions and decisions about your ministry based on what they see there. If people spend time looking at reviews online of restaurants and movies before they make a decision to spend their money, how much …
INFOGRAPHIC – Responsive Web Design For Churches
We hear more questions about Responsive Web Design than any other topic in church web design. People are well aware that church websites need to be mobile friendly and Responsive Design is the best way to do just that. A bad mobile experience is an easy way to scare church visitors away. Every church needs to take their mobile online presence very seriously. If you don’t know what Responsive Design is, this Infographic can serve as a crash course. If you need a responsive church website that will help you reach more people in your community, we can help. Responsive Web …
Church Website Targeting | Who Are You Trying To Reach?
When it comes to building a church website one of the first questions we ask every client is “Who are you trying to reach?” This is the question of church website targeting. While we have heard every answer under the sun to that question, there is one that we seem to get more often that all the others. Churches consistently tell us “We want to reach everybody.” Often they will accompany that answer with a very spiritual backing. “Jesus accepted everyone, so I think we should do the same.” Well, we agree with you that both Jesus and your website should …
Church Website Content | Seven Items You Can’t Forget
In the web development industry we have a saying. Content is king. When you strip away all of the graphic sliders, and parallax images, what you are left is the content of your website. The look and feel of the website is what catches peoples attention but the church website content is what actually engages people. Before we go any further, we need to have a good working definition of what we mean by content. For the purpose of this conversation church website content is any information including text, images, audio and video that is created to communicate information to …
Infographic: How To Write The Perfect Church Blog Post
Does your church have a blog? It probably should. A church blog provides another avenue for leaders to reach their community and beyond with the Gospel. If you do have a blog, have you ever wondered how to write a post that will engage your readers and drive them to make your blog post go viral? While there is no hard and fast rule, here is a detailed breakdown of how to write a killer blog post that will have a higher likelihood of being shared by your readers. For help creating a church website with a blog that will engage …
INFOGRAPHIC: How To Improve Your Church’s Facebook Reach
Have you noticed a change in the number of people you are reaching when your church posts on Facebook? Facebook has made it clear that organizations, including churches should expect that at some point their organic reach will hit zero. Facebook is becoming a pay to play environment for churches, but that’s not to say you can’t still reach people organically. Here are some strategies your church can use to make sure your posts are seen by a high percentage of those who like your page. Infographic Courtesy of QuickSprout
Call To Action | Why Every Church Website Needs One
A strong call to action is the foundation of every great marketing effort. For those who might be unfamiliar with the term, a call to action is where the marketer asks the person who is being engaged to respond with a desired action. It tells the person what they do next if they want the benefits that are being described in the piece. In web development, a good call to action is the difference between a site that works and one that doesn’t. Successful businesses understand the importance of having a strong call to action on every page of their website. …
Church Website SEO | Four Tips To Improve Your Ranking
Church Website SEO (Search Engine Optimization) is more important today that it ever has been. It is the way we learn about just about everything. Need a plumber? Google it. Want to know if a restaurant is any good? Ask Siri. This is how we make decisions. The bigger the decision, the more likely someone is to start with an online search. If people are unwilling to go to a restaurant before they check out the reviews online, they are certainly going to do several searches before they buy a car, or a new home. And one of the biggest …
Mobile Friendly Church Websites Are No Longer Optional
When thinking about mobile friendly church websites, it may be best to start by looking at the past. It used to be that when a church needed a website they would have one developed and check it in a variety of different browsers. There a was a time when almost everyone used Internet Explorer (You are not still using IE are you?) but it was still important that you checked to make sure your church website worked well in Firefox, and Safari, and the fledgling Chrome browser. The reasoning was that we wanted the doors to our churches to be …
Freelance Apprentice WordPress Designer Position Available
Are you a young creative looking for the opportunity to build your portfolio? Are you experienced with building sites in a WordPress environment? Do you have an eye for design and a desire to exceed clients expectations with your work? Do you love the Church and want to build church websites that don”t embarrass the churches they claim to represent? If that sounds like you, you may be a great candidate to be the newest member of the REACHRIGHT team. Why This Job Rocks! You have a chance to do design work that really matter. Studies show that 85% of …